Tallow Balm: Beef Tallow for Fat Profits

Trends

Last updated February 19, 2024

ByMiloš Soro

Reading time 2 mins

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Whenever you feel the world’s become stale, and there are no more innovative products, you can always turn to the cosmetics industry to come up with something new. Today’s trending product, tallow balm, is one of those beauty creams that sound wacky at first but deliver on its promise.

Tallow Balm: Beef Tallow for Skin

When acne appears on your skin, rubbing it with beef fat is rarely the first port of call. But, it turns out, it should be. Tallow (rendered fat) has a chemical composition that’s surprisingly similar to human skin. The bonus is, when made correctly, it contains several vitamins and minerals found in animal products.

Since it’s filled with vitamins and minerals and resembles our skin, it’s a great healing product for people with:

• Dry skin, 
• Acne,
• Eczema,
• Redness,
• Burns,
• Cuts,
• Cracked skin,
• Scrapes, and
• Wrinkles.

Note: Contact your dermatologist regarding the treatment of any of the mentioned conditions. Do not regard this as medical advice.

Seller Focus

Cosmetics sellers can jump on the bandwagon quite easily and expand their portfolio with this new product. You can offer it in combination with makeup accessories that go well together with a tallow balm.

You can also add tallow balms to your inventory if your primary focus is skincare products.

Since tallow is a relatively expensive product, it can attract more upscale customers who are willing to pay up for healthier skin. If you’re a luxury or organic–based products retailer, you can offer tallow balms made from grass-fed cattle only and make sure the product doesn’t contain any fillers, such as fragrances and coconut oils.

Pricing Examples

• Amazon: Sold by Vintage Tradition. An unscented, all-purpose balm made from beef tallow and olive oil. The tallow comes from grass-fed cows. Price: $27.95
• Walmart: Sold by Agridime. You can choose between four different scents (cactus blossom, citrus breeze, lavender sunrise, and unscented). Scents are made from essential oils. Price: $12.34

Skincare Market Stats

Skincare seems to be more important with the younger generation, and that reflects in the growth of the skincare industry. According to Statista, the global skincare market value was at $121 billion in 2015, whereas that number reached $143 billion in 2022 .

Experts expect the market to reach $186 billion by 2028.